Description
This iconic ORIGINAL by Poltronova will always retain its value, being passed on to the next generation. Italian publisher Poltronova is the only company authorized to manufacture the Sanremo floor lamp by Archizoom Associati. Produced by Poltronova since 1968, Sanremo is still made in Italy today.
Emblematic of the Italian radical movement, Archizoom Associati was founded in 1966 in Fl ...
Emblematic of the Italian radical movement, Archizoom Associati was founded in 1966 in Fl ...
This iconic ORIGINAL by Poltronova will always retain its value, being passed on to the next generation. Italian publisher Poltronova is the only company authorized to manufacture the Sanremo floor lamp by Archizoom Associati. Produced by Poltronova since 1968, Sanremo is still made in Italy today.
Emblematic of the Italian radical movement, Archizoom Associati was founded in 1966 in Florence by architect Andrea Branzi and his fellow students. Archizoom Associati saw design as inseparable from research and political commitment in the broadest sense. The group rejected twentieth-century modernist doctrines and their definitive model of society. Rejecting consumerist values, they chose derision to denounce the cultural crisis of Western societies and the general impoverishment of creation. However, Archizoom Associati's designs and texts are more utopian than object-oriented - a trend common to the Radical Design movement as a whole. Nevertheless, between 1966 and 1973, a number of projects were produced for POLTRONOVA: pieces that convey liberating messages. These highly original creations are imbued with humor and provocation. Archizoom Associati's work is characterized by the use of unconventional materials such as Plexiglas and the pursuit of a bold new aesthetic.
Presented in numerous temporary exhibitions around the world, the Sanremo Floor lamp was designed by Archizoom Associati and published by Poltronova in 1968. The prototype for the Sanremo Floor lamp was originally designed in 1966. It was an engagement present from Dario Bartolini to Lucia Morozzi, both members of the Archizoom group. The extravagant fixture was destined for his villa in Roccamare, Tuscany, designed by Italian architect Ernesto Nathan Rogers. Sanremo features a slender metal trunk topped by a stylized palm-like "foliage" of light-diffusing, fluorescent green PMMA leaves. The prototype also featured an audio system that reproduced the song of a cricket, eliminated in the production version.
Lucia Bartolini, member of Archizoom Associati, 2007: ''As we were supposed to be practicing architects, many people didn't understand what we were doing. In reality, many of our objects were created for reasons other than architecture: an engagement party, a wedding. Any opportunity was a good one to realize our vision of the world.
Ettore Sottsass defined the Sanremo floor lamp as ''a useful object to panic users, not identifiable as a lamp, Sanremo is, with all due respect, an artificial palm tree, whose semantic value is intrinsic to the object itself. First installed in 66 in the patio of the villa designed by Ernesto N. Rogers for the Bartolini family in Roccamare, it is remembered in the words of Dario Bartolini: ''A nocturnal installation, in the Black with the light of palm tree leaves only, that's Sanremo''.
This phytomorphic Floor lamp, over two Metres high, is a masterpiece. With its playful, pop look, Sanremo is the expression of an uninhibited way of life, in tune with the gaiety of the 60s.
Considered Italy's most avant-garde publisher of the 20th century, Poltronova was born in 1957 from the meeting between Sergio Cammilli and Ettore Sottssas, who became its artistic director. A figurehead of anti-design and radical design, Poltronova helped change the history of design with its experimental, non-conformist approach. Freeing itself from commercial constraints, POLTRONOVA was the receptacle of radical trends, giving a voice to those who challenged the system and wished to express their creativity freely. Backed by the greatest talents of the time (Gae Aulenti, Archizoom, Superstudio, De Pas D'Urbino & Lomazzi, Paolo Portoghesi, Angelo Mangiarotti...), they imagined collections that were joyful and colorful, and above all extremely non-conformist. With no standards (except those they invent), Poltronova has chosen to flout the laws of marketing in order to offer visionary, experimental designs that are now part of museum collections the world over. Poltronova embodies a spirit of freedom, a value that is more essential than ever.
Emblematic of the Italian radical movement, Archizoom Associati was founded in 1966 in Florence by architect Andrea Branzi and his fellow students. Archizoom Associati saw design as inseparable from research and political commitment in the broadest sense. The group rejected twentieth-century modernist doctrines and their definitive model of society. Rejecting consumerist values, they chose derision to denounce the cultural crisis of Western societies and the general impoverishment of creation. However, Archizoom Associati's designs and texts are more utopian than object-oriented - a trend common to the Radical Design movement as a whole. Nevertheless, between 1966 and 1973, a number of projects were produced for POLTRONOVA: pieces that convey liberating messages. These highly original creations are imbued with humor and provocation. Archizoom Associati's work is characterized by the use of unconventional materials such as Plexiglas and the pursuit of a bold new aesthetic.
Presented in numerous temporary exhibitions around the world, the Sanremo Floor lamp was designed by Archizoom Associati and published by Poltronova in 1968. The prototype for the Sanremo Floor lamp was originally designed in 1966. It was an engagement present from Dario Bartolini to Lucia Morozzi, both members of the Archizoom group. The extravagant fixture was destined for his villa in Roccamare, Tuscany, designed by Italian architect Ernesto Nathan Rogers. Sanremo features a slender metal trunk topped by a stylized palm-like "foliage" of light-diffusing, fluorescent green PMMA leaves. The prototype also featured an audio system that reproduced the song of a cricket, eliminated in the production version.
Lucia Bartolini, member of Archizoom Associati, 2007: ''As we were supposed to be practicing architects, many people didn't understand what we were doing. In reality, many of our objects were created for reasons other than architecture: an engagement party, a wedding. Any opportunity was a good one to realize our vision of the world.
Ettore Sottsass defined the Sanremo floor lamp as ''a useful object to panic users, not identifiable as a lamp, Sanremo is, with all due respect, an artificial palm tree, whose semantic value is intrinsic to the object itself. First installed in 66 in the patio of the villa designed by Ernesto N. Rogers for the Bartolini family in Roccamare, it is remembered in the words of Dario Bartolini: ''A nocturnal installation, in the Black with the light of palm tree leaves only, that's Sanremo''.
This phytomorphic Floor lamp, over two Metres high, is a masterpiece. With its playful, pop look, Sanremo is the expression of an uninhibited way of life, in tune with the gaiety of the 60s.
Considered Italy's most avant-garde publisher of the 20th century, Poltronova was born in 1957 from the meeting between Sergio Cammilli and Ettore Sottssas, who became its artistic director. A figurehead of anti-design and radical design, Poltronova helped change the history of design with its experimental, non-conformist approach. Freeing itself from commercial constraints, POLTRONOVA was the receptacle of radical trends, giving a voice to those who challenged the system and wished to express their creativity freely. Backed by the greatest talents of the time (Gae Aulenti, Archizoom, Superstudio, De Pas D'Urbino & Lomazzi, Paolo Portoghesi, Angelo Mangiarotti...), they imagined collections that were joyful and colorful, and above all extremely non-conformist. With no standards (except those they invent), Poltronova has chosen to flout the laws of marketing in order to offer visionary, experimental designs that are now part of museum collections the world over. Poltronova embodies a spirit of freedom, a value that is more essential than ever.
In detail:
Variation : White / Green leaves
Brand : POLTRONOVA
Designer : Archizoom Associati
Type : Floor lamp
Colour : Leaves: Translucent fluorescent green - Base, legs: white - Base: black
Material : PMMA Plastic®, laser-cut and thermoformed - Base, legs: Lacquered metal
- Dimensions : Ø 95 x H 225 cm - Base: 38 x 38 cm
- Weight : 26.4 lb
- Characteristics : Design icon - Model designed in 1968 by Archizoom Associati - Original piece signed by Poltronova (will always retain its value) - Made in Italy - Bulb (not supplied) located at the top of the Base: 1 x GU10 LED 8W max, 6400K - Foot switch on the Cable - Indirect light
- Country of Manufacture : Italy
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